Blog
Derek Ford Studios
Visual storytelling
"Wow! I was mesmerized for 5 minutes! That's tough to do in the digital age." -Riley Anderson Let's Get Visual We, as humans, are incredibly visual creatures. 90% of the transmitted information in the human brain is visual. Research at 3M Corporation...
What you need to know about editorial photography
Editorial photography is a broad category used to describe images that support the written word. This type of photography covers a wide range of differing styles and genres. Primarily found in newspapers, magazines and textbooks, editorial differs from advertising in...
Capturing your event
Event photography & videography 5 things to consider when hiring a professional to capture your event Just like other commercial photography and videography projects, event coverage requires proficiency and experience. 1. Goals What will you be using the photos/...