The most effective campaigns don’t begin with a shot list. They begin with people. In an era where audiences are increasingly selective about what they engage with, the brands that stand out are the ones that feel human — grounded in real moments, real emotion, and...
What is Lumity? Derek Ford Studios took part in several exciting projects in 2022, one of them being the Lumity project. Lumity is a brand of Phonak, an international leader in hearing aids based in Switzerland. Phonak believes that “well-being is...
Why is Consistent Branding Important? Have you ever been on a website and noticed that the images are not consistent with the rest of the site? Perhaps the website is for a professional Real Estate company, and their tone is professional however the photos are not....
Picture this: You’ve just finished up an incredible editorial interview about yourself and your business’ success. Post-interview, the team asks you for some portraits of yourself to include in the publication. You begin to panic, realizing the last time...
Last Year Was a Wild Ride 2021 provided exciting opportunities and growth for Derek Ford Studios. From new projects and certifications, to a website redesign, last year had it all. New Skills: Advanced Drone Certification Last year, we acquired our Advanced...
