The most effective campaigns don’t begin with a shot list. They begin with people. In an era where audiences are increasingly selective about what they engage with, the brands that stand out are the ones that feel human — grounded in real moments, real emotion, and...
Where Strategy Meets Story: Commercial Photography for Agencies & Marketing Teams In modern marketing, visuals aren’t just part of the strategy — they are the strategy.Campaigns move fast, expectations are high, and brands are competing across more platforms than...
Refresh your corporate portraits before year-end. Derek Ford Studios offers consistent, polished team photography for your 2026 marketing, website, and annual reports. Professional portraits that align your brand for the year ahead. As the year comes to a close, it’s...
Every October, creativity comes alive in the most unexpected ways. This year, I collaborated with two incredible women on a Halloween portrait series that celebrates both the eerie and the playful sides of the season. We scouted locations across Victoria—from Ross Bay...
In today’s visual world, your portrait is more than just a photo—it’s your personal brand. Whether you’re a business leader, creative professional, or part of a growing team, a professional studio portrait communicates confidence, credibility, and connection. At Derek...
Visual Storytelling at Macaulay Point As part of my continuing work with the Capital Regional District (CRD), I was commissioned to capture photography, videography, and drone footage of the Macaulay Point Wastewater Treatment Plant in Victoria, BC. This project...
