Visual storytelling is a great way to showcase your work in an impactful way. Sharing your brand’s story through visual story telling allows you to effectively convey key messaging while providing the viewer with a visually appealing film. With over 25 years of combined videography experience, my diverse team of passionate experts works hard to provide our clients with high-quality videos.
“Diode Digital found that video promotion is 600% more effective than print and direct mail combined. They also found that, before reading any text, 60% of site visitors will watch a video if available.”
Derek Ford Studio’s worked alongside Brad Macleran from Sotheby’s Realty to create a video to share his story and showcase his business. Through this video, we were able to set the tone, share information and give prospective clients a view on what it’s like to work with Brad.
Video content for your business allows you to share an intimate experience and create a connection with the viewers. This in turn builds trust that converts into business. Promotional videos can also be repurposed. We recommend sharing them on social media, newsletters, and advertising to name a few.
The creative for Brad’s video project was to capture something different and fresh. We crafted a look and feel for this project in a cinema verité style. The result was an engaging telling of Brad’s story and values. This helps clients better understand what working with Brad is like. It also highlights what he can help them achieve.
There are many different types of promotional videos, such as animated videos, educational shorts, company story videos, and commercials. Depending on what type of message you are trying to convey will help you decide what type of video is best for you and your company.
Sharing your brand’s story through visual story telling is an extremely effective, easily digested medium. Are you interested in having a promotional video made for your business?
Connect with me to discuss your project needs! Contact Derek at 250-508-3762 | firstname.lastname@example.org